Your Mother Failed To Smell Nice Or What The Heck Is Software Localization?



While those of us familiar with language translation use the word “Localization” indiscriminately many times a day, how does one actually explain what language or software localization means in layman’s terms?

After all, the language industry does not hold exclusive rights to the term “localization” and language nerds like myself should not automatically assume that localization means the same thing to everyone.

In fact…

  • a biologists may refer to it as “Subcellular Localization” (think cell components),
  • an engineer as “GSM Localization” (think wireless transceivers),
  • a mathematician as “Ring Localization” (abstract algebra), or
  • a physicist might think of “Anderson Localization” (think orbitals)

…none of which have anything remotely to do with Language or Software Localization.


An educational and funny explanation of software localization

The producers of the “Media Show” put together an educational and funny explanation of software localization in a YouTube video that I think you’ll enjoy watching.

Stephan Lins, CEO, Medialocate



Click Here for Your Free Report: “Web Localization – Taking Your Website Global”

Taking Your Website Global

Learn the fast, efficient, and most effective way to translate your website
and online content into additional languages.

Leave a Reply

Your email address will not be published. Required fields are marked *


7 Ways to Stretch Your Localization Budget

February 14, 2018

Looking for ways to stretch your localization budget? Here are 7 money-saving tips to get the most out of your globalization dollars: In the habit of sending PDFs? Clients can help their localization service provider by supplying the source files from which a final document or video was created. Although very useful for reference, PDFs […]

read more

FREE guides

Cultural Validation Checklist for Images

How well does your branding travel?


Stay in the Know

Sign up for the latest MediaLocate news.

© 2018 MediaLocate, Inc.  |  Terms of Use  |   Privacy