Archive for the ‘Cost Savings’ Category

MediaLocate speeds global marketing campaign from 3 weeks to 3 days



When fast just isn’t quick enough. Today’s global marketing campaigns require much more than just the translation of content. They require speed, agility, and accuracy.  Many global campaigns are the result of extensive collaboration between numerous stakeholders from many different departments and geographies, facing creative, logistic, and technical hurdles. Rather than pre-planning for weeks in […]

Healthcare Trends on the Rise: Video Remote Interpreting (VRI)



Certified Medical Interpreters for Life-Saving Communication Imagine what it would be like to be in need of healthcare, but unable to effectively communicate with your physician. Realize not only the stress that would come with receiving life-saving medical care, but also the added frustration of knowing that you couldn’t understand the important information that was being […]

The First Customer Report Cards Are In!



Client satisfaction surveys… and the verdict is? Once a quarter we survey around 30 of our top customers. They are mostly comprised of large enterprise accounts, strategic partnerships and unique localization programs.  This helps us take the pulse of our key growth customers:  their needs, their satisfaction, and their pain points. While we service and […]

3 Localization Trends to Watch for in 2017



Localization Trends for 2017 and Beyond: Neural Machine Translation Machine Translation (MT) technology has taken another leap forward. This time, it’s a big leap forward. Instead of relying on the phrase-based statistical approach, neural MT simulates the interconnected network of the brain to generate translations. Several companies have unveiled neural MT technology, including Google, Microsoft, […]

BACK TRANSLATION CAN TIE YOU IN KNOTS



BACK TRANSLATION CAN TIE YOU IN KNOTS Your new localization provider has just delivered the translation you requested. It’s been through a standard translation, editing and proofing (TEP) process involving multiple linguists, but you’re uneasy. Your product is about to ship or your ad is going nationwide, and you want to check the translation one […]

To MT, or Not to MT? That is the Machine Translation Question.



To MT, or Not to MT? That is the Machine Translation Question. So what’s Machine Translation good for, anyway? Savvy tech companies know the answer, do you? The rapid increase in published content we call the “information explosion” has not been accompanied by a corresponding “budget explosion.” Global marketers are expected to get the message […]

MediaLocate Releases Drupal Translation Automation Connector



MediaLocate Releases Drupal Translation Automation Connector. Today, MediaLocate launches a new Translation Management Automation (TMA) connector, a module that helps web content and marketing professionals manage translations directly from Drupal. Users are able to select content, request translations and, once the translations are complete, automatically import them into each locale, ready for approval by in-country […]

7 Reasons Why Your Translation Review is Skidding off the Rails



Reviewing the quality of any outsourced deliverables should be central to any company’s success. After all, your reputation depends on your ability to produce the highest possible quality of goods and services so you can not only meet your customers’ expectations, but also ensure that they come back. In the case of translation review, there […]

The Good, the Bad, and the Ugly…. A Shoot-Out with an Online Translation Provider



The Good, the Bad, and the Ugly…. A Shoot-Out with an Online Translation Provider We previously wrote about online translation portals that promise cutting-edge translation platforms, automated project management, and scalable workflows. This time around we thought we’d look at another breed of translation player emerging on the scene. As part of a growing trend, […]

Self-Source, Crowd-Source, or Outsource?



Self-Source, Crowd-Source, or Outsource? Smart-Sourcing Your Translation Team. You are discussing your company’s plans for international expansion. You and your team know what it’s like to launch products, to conduct market research and to make sure all of the infrastructure and processes are in place for a successful launch of your products and services. You […]

OUR BLOG: ONE WORLD

Before Your Company “Sails the Seven Seas”…

October 6, 2017

Before Your Company “Sails the Seven Seas,” Consider These Essential ”Seven Cs”: Seven Core Components of a Successful Global Product Launch Effective website, product or media globalization goes well beyond translation of your English content. In order to compete in the global market place, globalization services must address the needs of target locales, while concurrently […]

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